Mens wat ben je moe

I made a fictive campaign for the company Simba matrasses. For this project I made a research book and started the campaign followed on what I found in my research.

In this campaign I wanted to make the company more relatable and friendly. The way I wanted to make that clear is by a poem. The poem is combined with a video and posters.

Take a look at my final drafts and the proces book.